SEO optimization is an important feature to maximize your website ranking and divert traffic to your website from search engines. You should ensure that your page fulfills few common improvements outlined here before moving onto the advanced SEO.
Your website page must have a title tag length between 10 to 70 characters.
Meta description tag
Your website page should be a meta description tag. A meta description is essential for different search engines so that it can easily understands the content of your page which often shown as the description text blurb in search results.
Your website page should have HTML header tags like H1, H2, H3, H4, H5, H6. Each HTML header tags an important way of signaling to search engines.
Your website page content should be focused on particular keywords that you would like to rank for. Generally, these keywords are distributed such as for the title, meta and header tags.
Amount of content
Your page must have higher volumes of text content which are related to better ranking ability in general.
Image alt attributes
All images must have it’s ALT attributes.
You must have to resolve all the broken links from all pages in case of any.
SEO friendly URLs
Each URLs of your website must be SEO friendly.
Your website should have the robots.txt file.
Your website should have and XML Sitemaps.
You must have to configure analytics for your website to track the records of the visitors.
Schema.org is a structured data markup for webpages which helps Search Engines understand your site better and provide rich snippets directly in their search results.
Your website pages are mostly usable and visible across each responsive device. Usability will increase visitor availability and reduce user bounce rates which can indirectly affect on your search engine rankings. We recommend addressing the highlighted points below.
- Page speed info
- Page size info
- Number of resources
- GZIP compression
- Optimize images
- Deprecated HTML
- Inline styles
Social activity is important for customer communication, brand awareness and as a marketing channel to bring visitors to your website.