RECOMMENDED POST | 14 Oct 2020 IN Magento, WordPress

Magento & WordPress SEO Optimization Tips

SEO optimization is an important feature to maximize your website ranking and divert traffic to your website from search engines. You should ensure that your page fulfills few common improvements outlined here before moving onto the advanced SEO.

Title tag

Your website page must have a title tag length between 10 to 70 characters.

Meta description tag

Your website page should be a meta description tag. A meta description is essential for different search engines so that it can easily understands the content of your page which often shown as the description text blurb in search results.

Header tags

Your website page should have HTML header tags like H1, H2, H3, H4, H5, H6. Each HTML header tags an important way of signaling to search engines.

Keyword consistency

Your website page content should be focused on particular keywords that you would like to rank for. Generally, these keywords are distributed such as for the title, meta and header tags.

Amount of content

Your page must have higher volumes of text content which are related to better ranking ability in general.

Image alt attributes

All images must have it’s ALT attributes.

Broken links

You must have to resolve all the broken links from all pages in case of any.

SEO friendly URLs

Each URLs of your website must be SEO friendly.

Robots.txt

Your website should have the robots.txt file.

XML sitemaps

Your website should have and XML Sitemaps.

Analytics

You must have to configure analytics for your website to track the records of the visitors.

Structured data

Schema.org is a structured data markup for webpages which helps Search Engines understand your site better and provide rich snippets directly in their search results.

Usability

Your website pages are mostly usable and visible across each responsive device. Usability will increase visitor availability and reduce user bounce rates which can indirectly affect on your search engine rankings. We recommend addressing the highlighted points below.

  • Page speed info
  • Page size info
  • Number of resources
  • JavaScript errors
  • GZIP compression
  • Optimize images
  • Minification
  • Deprecated HTML
  • Inline styles

Social integration

Social activity is important for customer communication, brand awareness and as a marketing channel to bring visitors to your website.

Security Integration

Security is important to ensure your website protects user data, doesn’t become compromised or experience downtime or data loss. We recommend addressing the highlighted points below.

  • SSL enabled
  • HTTPS redirect
  • Malware check
  • Email privacy

For immediate assistance with any type of website design and eCommerce development related requirements, connect with us now!